Dear Air Quality Dunrite Client,

I’m about to propose a limited time special offer that may be hard to refuse especially if you’ve currently got a less energy efficient furnace and air conditioner.

If you qualify, I’ll replace your old furnace AND your old air conditioner as a “package deal” during the winter season for an average savings of $2,080 over a summer “package”.

Sound too good to be true? 

It’s not and here’s why:  I’m making you what may sound like an unbelievable offer because it actually makes good sense for my business.   

You see, I know from experience that February and March are usually my slowest months which is very hard on my business’s bottom line … then I have to spend the next several months during the spring and summer trying to make up for my usually slow winter months.  Right now, I have no reason to believe 2012 will be any different.

That’s why I want to minimize my losses during my slow months by making this special off-season offer available to homeowners who qualify.

So, here’s how I can make this offer….

For the past few years homeowners across Canada have been able to take advantage of the Eco-Energy Rebate Program. When we were advised the program was shut down, our team brainstormed and determined that we wanted to help Toronto home owners “Breathe Easy” by offering our clients this promotion until March 31st.     

Additionally The Eco-Energy Rebate Program required you to pay for a pre and post audit of your home.  We are going to eliminate that requirement.

Don’t get me wrong – these are brand new 2012 model air conditioners and furnaces   that come with a manufacturer’s warranty.

How I am able to “Package Price” your new furnace as part of this special off-season offer:

By putting together this furnace-plus-air-conditioner package (I call it the “Hottest AND Coolest Deal of the Year”) then agreeing to order air conditioning and furnace systems from the distributor at this time of the year, I purchased BOTH the new furnace AND the new air conditioner from the distributor at a combination price that would have made any negotiator proud.

This means that if your home comfort system is old, you qualify for this limited time special off-season offer and buy one of these new air conditioner/ furnace packages from me during my slow season, I’ll be able to offer you the entire package of a new air conditioner plus a new furnace at an average savings of $2080 less than I would typically have to charge you during my “busy season.”  

Pick up your phone right now …

Simply call Ashley during business hours at 416-623-2561 so we can schedule a time to come out and measure your home!

As part of our no-obligation measurement of your home, we’ll show you how much the new air conditioner and the new furnace WOULD typically cost you if it were not part of this special off-season rebate package offer … and your expected savings when you buy your new air conditioner and new furnace from me as part of this offer.  The total price that I show you will include all installation materials and labor for both the new air conditioner and the new furnace. 

Earlier I said that making you this amazing offer is also good business for me …

The way I look at it, if I allow homeowners in the Toronto area to benefit from this special off-season offer during my normally slow months, I’ll be ahead by the end of my business year because I’ll be able to …

• Better pay overhead (rent, utilities, insurance and taxes) during my normally slow period.
• Help keep my service & installation technicians at work instead of sitting at home during my normally slow period.

As you can see, when a homeowner takes me up on my “Hottest AND Coolest Deal of the Year” EVERYONE CAN BE A WINNER!

And by the way, there’s no obligation when you have us come out to measure your house and explain the installation...

If you decide you don’t want to take advantage of this special off-season offer (although I can’t imagine why you wouldn’t want to save this kind of money), it’s no problem.  You’re not obligated in any way.  In the event that we don’t have available a special offer matched air conditioner/ furnace system that’s right for your home, once again, you’re not obligated in any way.

Just to say “Thank You” to homeowners for taking time to read this letter and having us out to survey your house … we’ll give you a Very Special Free Gift (500 Aeroplan Miles). Why?   Even if we don’t do business together now, I want you to remember us in the future.

Of course, we’re always happy to discuss your heating and cooling options. But, again, there’s no obligation on your part to do this and, in any event, you’ll still receive your Very Special Free Gift with our compliments.

If you’re thinking a new furnace (& air conditioner) isn’t in your budget, don’t worry!  You may be eligible for financing …

Because I’ve tried to think of every reason possible why you WOULDN’T take me up on this special off-season offer, I want you to know that I can make financing available for qualified customers.  

While I can’t promise you this, it’s possible that if you qualify for this special off-season offer and qualify for a financing plan that I can make available, your monthly payments for your new air conditioner and new furnace could be more than paid for by the savings you may see in your monthly utility bills if you currently own a less energy efficient air conditioner and furnace.

But you’ve got to act soon … call us at 416-623-2561 right now!

This special off-season offer ends when my supply of special offer matched systems runs out or on March 31st, no matter what.

Don’t wait to call me. We will schedule these installations up to Midnight March 31st.  After that, the “Hottest AND Coolest Deal of the Year” will be over.

So call Ashley right now at 416-623-2561 or go to www.airqualitydunrite.ca to set up your no obligation home survey or for more details about this limited time special off-season offer.   

Thanking you in advance,
     
Darrel Yashinsky
President

P.S.  Remember homeowners, there’s no obligation and – even if you decide not to take me up on this special off-season offer or we don’t have available a special offer matched set that’s right for your home after we measure your house and give you the estimate – you still get that Very Special Free Gift.

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Air Quality Dunrite
25-665 Millway Avenue
Concord, Ontario
L4K 3T8
Phone: (416) 623-2555